If I enter mozilla.org in my browser, this is what happens: 1. http://mozilla.org/ ↓ 2. https://mozilla.org/ ↓ 3. https://www.mozilla.org/ ↓ 4. https://www.mozilla.org/en-US/ The Marketplace got rid of the locales in the URLs, and we just `Vary` on `Accept-Language`. I realise that's not a small undertaking. But I'd think that at the bare minimum http://mozilla.org/ could be redirected to https://www.mozilla.org/ Ideally, it'd be http://mozilla.org/ to https://www.mozilla.org/en-US/ but I realise that may be more difficult (depending on things are set up though).